A great way of combining online advertising and offline advertising campaigns is using personalised number plates as adverts.
Take this example below
The acronym SEO may not be that widely known yet, but more and more small business owners know that it stands for Search Engine Optimisation and this is only likely to grow over the coming years.
The number plate was deliberatly put on a flash red car, but not on a particularly flash model, the idea being to park this car in local business centres, industial estates, used for networking events, etc.
To compliment the personalised plate a back windsreen sticker displays the full http://www.v1seo.co.uk URL and also mentions Search Engine Optimisation.