This page has been set up to display the stats and compare Facebook, Twitter and Google+ usage by small businesses who sign up to UK Small Business Directory.
It displays how many businesses added their Facebook details, Twitter details and Google+ details when they registered in UK Small Business Directory.
Week 1 – 1st to 7th January 2012
Total sign ups this week – 321
Facebook: 86 = 27% sign up rate
Twitter: 94 = 29% sign up rate
Googe+ 16 = 5% sign up rate
Week 2 – 8th to 14th January 2012
Total sign ups this week – 423
Facebook: 110 = 26% sign up rate
Twitter: 91 = 22% sign up rate
Googe+ 19 = 5% sign up rate
Week 3 – 15th to 21st January 2012
Total sign ups this week – 429
Facebook: 137 = 32% sign up rate
Twitter: 124 = 29% sign up rate
Googe+ 29 = 7% sign up rate
Week 4 – 22nd to 28th January 2012
Total sign ups this week – 448
Facebook: 123 = 27.5% sign up rate
Twitter: 109 = 24.3% sign up rate
Googe+ 29 = 6.5% sign up rate
Week 5 – 29th January to 4th February 2012
Total sign ups this week – 464
Facebook: 123 = 26.5% sign up rate
Twitter: 108 = 23.3% sign up rate
Googe+ 21 = 4.7% sign up rate
Week 6 – 5th February to 11th February 2012
Total sign ups this week – 501
Facebook: 126 = 25.1% sign up rate
Twitter: 117 = 23.4% sign up rate
Googe+ 22 = 4.4% sign up rate
Week 7 – 12th February to 18th February 2012
Note: free registration page was offline for a day whilst updating site.
Total sign ups this week – 378
Facebook: 103 = 27.2% sign up rate
Twitter: 82 = 21.7% sign up rate
Googe+ 27 = 7.1% sign up rate
Week 8 – 19th February to 25th February 2012
Total sign ups this week – 528
Facebook: 156 = 29.5% sign up rate
Twitter: 148 = 28.0% sign up rate
Googe+ 27 = 5.1% sign up rate
A quick sum up now 8 weeks have gone.
Stats since January 1st 2012
Total sign ups – 3491
Facebook: 964 = 27.6% sign up rate
Twitter: 865 = 24.8% sign up rate
Googe+ 194 = 5.6% sign up rate
Google+ is still lagging well behind and to date shows no sign of catching up, one thing I have noticed is that a number of people enter the wrong details in the box when trying to add their Google+ listing, maybe if Google made it more clear about the ID number people would use it more.
Week 9 – 26th February to 3rd March 2012
Total sign ups this week – 418
Facebook: 129 = 30.9% sign up rate
Twitter: 128 = 30.6% sign up rate
Googe+ 22 = 5.3% sign up rate
Week 10 – 4th March to 10th March 2012
(currently in process of updating sites, next 2 weeks figures may up and down)
Total sign ups this week – 401
Facebook: 124 = 30.9% sign up rate
Twitter: 123 = 30.7% sign up rate
Googe+ 24 = 6.0% sign up rate
Week 11 – 11th March to 17th March 2012
(currently in process of updating sites, next 2 weeks figures may up and down)
Total sign ups this week – 429
Facebook: 114 = 26.6% sign up rate
Twitter: 122 = 28.4% sign up rate
Googe+ 27 = 6.3% sign up rate
Week 12 – 18th March to 24th March 2012
(currently in process of updating sites, next 2 weeks figures may up and down)
Total sign ups this week – 481
Facebook: 141 = 29.3% sign up rate
Twitter: 144 = 29.9% sign up rate
Googe+ 28 = 5.8% sign up rate
Week 13 – 25th March to 31st March 2012
Total sign ups this week – 456
Facebook: 131 = 28.7% sign up rate
Twitter: 128 = 28.1% sign up rate
Googe+ 24 = 5.3% sign up rate
Week 14 – 1st April to 7th April 2012
Total sign ups this week – 488
Facebook: 123 = 25.2% sign up rate
Twitter: 122 = 25.0% sign up rate
Googe+ 22 = 4.5% sign up rate
Week 15 – 8th April to 14th April 2012
Total sign ups this week – 457
Facebook: 130 = 28.4% sign up rate
Twitter: 116 = 25.4% sign up rate
Googe+ 28 = 6.1% sign up rate
Week 16 – 15th April to 21st April 2012
Total sign ups this week – 541
Facebook: 151 = 27.9% sign up rate
Twitter: 139 = 25.7% sign up rate
Googe+ 38 = 7.0% sign up rate
Week 17 – 22nd April to 28th April 2012
Total sign ups this week – 553
Facebook: 185 = 33.5% sign up rate
Twitter: 182 = 22.9% sign up rate
Googe+ 44 = 8.0% sign up rate
Another quick sum up now 17 weeks have gone.
Stats since January 1st 2012
Total directory sign ups this year to date – 7,707
Facebook: 2,223 = 28.8% sign up rate
Twitter: 2,091 = 27.1% sign up rate
Googe+ 470 = 6.1% sign up rate
Google+ is still lagging well behind, but has increased the percentage rate slightly, Twitter has also increased slightly with Facebook remaining virtualy the same.
Week 18 – 29th April to 5th May 2012
Total sign ups this week – 462
Facebook: 151 = 32.7% sign up rate
Twitter: 134 = 29.0% sign up rate
Googe+ 18 = 3.9% sign up rate
Week 19 – 6th May to 12th May 2012
Total sign ups this week – 452
Facebook: 142 = 31.4% sign up rate
Twitter: 129 = 28.5% sign up rate
Googe+ 33 = 7.3% sign up rate
Week 20 – 13th May to 19th May 2012
Total sign ups this week – 529
Facebook: 148 = 28% sign up rate
Twitter: 133 = 25.1% sign up rate
Googe+ 34 = 6.4% sign up rate
Week 21 – 20th May to 26th May 2012
Total sign ups this week – 432
Facebook: 123 = 28.5% sign up rate
Twitter: 120 = 27.8% sign up rate
Googe+ 23 = 5.3% sign up rate
Week 22 – 26th May to 2nd June 2012
Total sign ups this week – 454
Facebook: 133 = 29.3% sign up rate
Twitter: 126 = 27.8% sign up rate
Googe+ 29 = 6.4% sign up rate
Week 23 – 3rd June to 9th June 2012
(2 bank holidays in this week)
Total sign ups this week – 425
Facebook: 145 = 34.1% sign up rate
Twitter: 117 = 27.5% sign up rate
Googe+ 23 = 5.4% sign up rate
Week 24 – 10th June to 16th June 2012
Total sign ups this week – 456
Facebook: 141 = 30.9% sign up rate
Twitter: 131 = 28.7% sign up rate
Googe+ 26 = 5.7% sign up rate
Week 25 – 17th June to 23rd June 2012
Total sign ups this week – 458
Facebook: 124 = 27.1% sign up rate
Twitter: 118 = 25.8% sign up rate
Googe+ 36 = 7.9% sign up rate
Week 26 – 24th June to 30th June 2012
Total sign ups this week – 454
Facebook: 139 = 30.6% sign up rate
Twitter: 118 = 26% sign up rate
Googe+ 20 = 4.4% sign up rate
6 Month Stats
Well here we are 26 weeks in to this little experiment and here are the Google+ Stats for the first 6 months of 2012
Total of new businesses registered in UK Small Business Directory – 11,786
Facebook: 3,507 = 29.8% sign up rate
Twitter: 3,232 = 27.4% sign up rate
Googe+ 728 = 6.2% sign up rate
Let’s compare those to the stats from week 17
Facebook: 2,223 = 28.8% sign up rate
Twitter: 2,091 = 27.1% sign up rate
Googe+ 470 = 6.1% sign up rate
The 1st thing we can see when comparing stats from 17 weeks and 26 weeks is how incredibly similar they are, which probably shows how accurate they are.
The 2nd thing we can see is just how poor Google is still doing and how they have made no gains over Facebook or Twitter at all.
It looks even worse for Google when viewing the Google+ Directory on UK Small Business Directory – http://www.uksmallbusinessdirectory.co.uk/gplus-directory.asp
You only have to start looking at some of the Google+ Pages to see how inactive they are.
Summary after 6 months is that despite what the Google+ supporters say Google+ Pages for Business have been a complete failure, which possibly explains why they are now creating Google+ Local.
Week 27 – 1st July to 7th July 2012
Total sign ups this week – 503
Facebook: 151 = 30.0% sign up rate
Twitter: 141 = 28.0% sign up rate
Googe+ 32 = 6.4% sign up rate
Week 28 – 8th July to 14th July 2012
Total sign ups this week – 482
Facebook: 149 = 30.9% sign up rate
Twitter: 123 = 25.5% sign up rate
Googe+ 32 = 6.6% sign up rate
Week 29 – 15th July to 21th July 2012
Total sign ups this week – 473
Facebook: 143 = 30.2% sign up rate
Twitter: 144 = 30.4% sign up rate
Googe+ 32 = 6.8% sign up rate
Week 30 – 22nd July to 28th July 2012
Whilst school holidays are on I have moved the free registration form and made free listings a lot harder to find.
Total sign ups this week – 299
Facebook: 104 = 34.8% sign up rate
Twitter: 102 = 34.1% sign up rate
Googe+ 22 = 7.3% sign up rate
Week 31 – 29th July to 4th August 2012
Whilst school holidays are on I have moved the free registration form and made free listings a lot harder to find.
Total sign ups this week – 288
Facebook: 95 = 33.0% sign up rate
Twitter: 83 = 28.8% sign up rate
Googe+ 21 = 7.2% sign up rate
Update: End of year stats for 2012
As anyone who has been following these stats knows for some reason or another I stopped my weekly compiling in week 32.
This is an end of year update showing the total number of businesses that registered in the UK Small Business Directory in 2012 and how many added their Facebook, Twitter and Google+ Pages to their listing.
Week 52 – January 2013
Total sign ups in 2012 = 20,307
Total Facebook: 6,111 = 30.9% sign up rate
Total Twitter: 5,697 = 28.5% sign up rate
Total Googe+ 1,419 = 6.9% sign up rate
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